100% Pure
100% Pure is the OG of clean beauty, founded in 1999 by Susie Wang (pictured here). Made in California and certified cruelty-free the range includes skincare, body care, haircare & cosmetics coloured fruit pigments (a technology they have patented). Their best seller is the Coffee Bean Caffeine Eye Cream which has reached global cult status for brightening dark circles, reducing puffy eyes & smoothing lines.
100% Pure Watermelon Cucumber Water Locking Serum
100% Pure Watermelon Cucumber Water Locking Moisturiser
100% Pure Vitamin C Serum
100% Pure Tea Tree & Willow Clarifying Astringent
100% Pure Pink Grapefruit Nourishing Body Cream
100% Pure Organic Rosehip Oil
100% Pure Organic Marula Oil
100% Pure Honey Almond Nourishing Body Cream
100% Pure Glossy Locks Grow More Shampoo
100% Pure Coconut Shower Gel
100% Pure Super Fruit Cream
100% Pure Green Tea EGCG Concentrate Serum
100% Pure Fruit Pigmented® Healthy Foundation
100% Pure French Lavender Hand Buttercream
100% Pure Fermented Rice Water Serum
100% Pure Blood Orange Shower Gel
100% Pure Restorative Sea Culture Extra Riche Cream
100% Pure Nail & Cuticle Oil
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