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Irene Falcone brushing her teeth with activated charcoal

Whitening Toothpaste & Pens

Gentle whitening, without harsh chemicals. These whitening toothpastes and pens are designed to help remove surface stains from everyday things like coffee and tea, while still fitting into a clean, fluoride-free oral care routine.

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Hydroxyapatite and enzyme whitening

These whitening toothpastes use hydroxyapatite to remineralise and restore tooth enamel whilst reducing tooth discolouration. Hydroxyapatite works alongside sodium bicarbonate, silica and calcium carbonate to clean and whiten enamel, remove surface stains and polish teeth during daily brushing. Enzyme whitening formulas feature naturally derived papaya and pineapple enzymes to help lift surface stains without aggressive abrasion.

Whitening pens for targeted use

Whitening pens use food-grade hydrogen peroxide to help lift stains with low irritation, paired with a portable, easy-to-use applicator for precise whitening on the go. Clinical results show high effectiveness with zero sensitivity for most users. Xylitol is included to help reduce plaque formation whilst supporting enamel health. 
Talking Clean with Irene

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