Lük Beautifood is an Australian clean beauty pioneer established in 2012 by food scientist and chef Cindy Lüken. Their innovative approach replaces synthetic ingredients with nutrient-rich foods and botanicals, creating cosmetics that are as nutritious as the food we eat. Backed by science and over 10 global awards, their bestselling Lip Nourish has nourished nearly a million lips worldwide. All products are female-founded, Australian-made, and crafted with food-grade ingredients like avocado oil and cocoa butter, earning over 4,500 4.9-star reviews.