MÁDARA is a pioneering natural skincare and makeup brand from Latvia, established in 2006. Working with biologists and dermatologists, they harness potent Nordic ingredients like Birch Water and Arctic herbs in their certified natural formulas. All products are made in their eco-conscious factory in Riga, Latvia, meeting COSMOS and Ecocert standards. The brand prioritises sustainable practices, using post-consumer recycled materials, ocean waste plastic, and plant-based packaging. All formulations are free from mineral oils, silicones, chemical UV filters, PEGs, GMOs, artificial colourants, and synthetic fragrances. My favourite product is the Brightening AHA Peel Mask.