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MÁDARA

MÁDARA is a certified natural skincare, body care, hair care and cosmetics brand from Latvia, founded in 2006. The name is the Latvian word for wild madder, a plant that grows through the Baltic meadows. Developed with biologists and dermatologists, they take their actives from Northern botanicals including birch water and the Nordic chanterelle mushroom, and everything is made in their own factory in Latvia running on renewable energy. MÁDARA is such a hidden gem, with a product for every skin type and hair type, and a beautiful soft focus foundation range in the cosmetics. There are a lot of great clinical studies behind the range too. My favourite product is the Brightening AHA Peel Mask. It's like having a salon peel in a tube, and it leaves your skin looking fresh.

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A purple tube of Madara Grow & Fix Tinted Brow Gel 4.25ml, with the cap off and a spoolie applicator brush visible.

A close-up of the Madara Grow & Fix Tinted Brow Gel 4.25ml wand, its bristles coated with light brown vegan gel, set against a plain white background.

A close-up of the Madara Grow & Fix Tinted Brow Gel 4.25ml wand, coated with light brown product, showcases its textured bristles and detail against a plain light background.

Close-up of a mascara wand coated in brown mascara, ideal for fuller, defined lashes and brows. Pair with Madara Grow & Fix Tinted Brow Gel 4.25ml for a polished look against a plain light background.

A purple tube of Madara Grow & Fix Tinted Brow Gel 4.25ml, with the cap off and a spoolie applicator brush visible.

Close-up of a woman's brown eye and eyebrow as a small brush combs Madara Grow & Fix tinted brow gel in Ash Brown through the brow hairs.

Madara Grow & Fix Tinted Brow Gel 4.25ml

A gray tube of Madara Bold Volume Mascara - Deep Matter 6ml with the cap removed, showing a black wand with fine bristles. The product name appears vertically on the tube.

A gray tube of Madara Bold Volume Mascara - Deep Matter 6ml with the cap removed, showing a black wand with fine bristles. The product name appears vertically on the tube.

Close-up of a blue eye with long, separated black lashes and a black Madara Deep Matter mascara brush held just below the lower lashes.

Madara Bold Volume Mascara - Deep Matter 6ml

A 6ml tube of Madara Come Closer Infinite Lash Mascara in black is shown with the cap off and the lash-lengthening wand upright next to it, featuring purple "COME CLOSER" lettering.

A 6ml tube of Madara Come Closer Infinite Lash Mascara in black is shown with the cap off and the lash-lengthening wand upright next to it, featuring purple "COME CLOSER" lettering.

A person applies Madara Come Closer Infinite Lash Mascara - Black 6ml to their upper lashes. The tube, labeled "COME CLOSER" in purple, is held near their face, with attention on the eye and elongated lashes.

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Madara Come Closer Infinite Lash Mascara - Black 6ml

A dark green bottle of Madara Grow Volume Shampoo 250ml features yellow GROW text and contains key ingredients like chanterelle fungi, caffeine, zinc, niacin, and pantothenic acid to boost volume for fine hair.

A dark green bottle of Madara Grow Volume Shampoo 250ml features yellow GROW text and contains key ingredients like chanterelle fungi, caffeine, zinc, niacin, and pantothenic acid to boost volume for fine hair.

Woman with long, smooth peach-blonde hair curving over both eyes and around her shoulders, wearing a brown striped top against wood panelling.

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Madara Grow Volume Shampoo 250ml

The Madara Grow Volume Conditioner 175ml is a black tube with yellow and white text, ideal for fine or thinning hair. Featuring chanterelle fungi, this silicone-free conditioner comes in plant-based packaging and stands upright on a white background.

The Madara Grow Volume Conditioner 175ml is a black tube with yellow and white text, ideal for fine or thinning hair. Featuring chanterelle fungi, this silicone-free conditioner comes in plant-based packaging and stands upright on a white background.

Woman with long, smooth peach-blonde hair curving over both eyes and around her shoulders, wearing a brown striped top against wood panelling.

Madara Grow Volume Conditioner 175ml

Round dark green Madara Feed Repair and Dry Rescue Hair Mask jar with a matching flat lid, large vertical yellow FEED lettering and smaller white text.

Round dark green Madara Feed Repair and Dry Rescue Hair Mask jar with a matching flat lid, large vertical yellow FEED lettering and smaller white text.

Close-up of a woman's face behind a curtain of fine, straight blonde hair, with bright orange lips visible through the strands.

Madara Feed Repair Dry Rescue Hair Mask 180ml

A green bottle of Madara 3 Min Growth Boost Scalp Treatment 100ml, featuring a pointed applicator and white/yellow text, highlights its hair growth benefits for thinning hair.

A green bottle of Madara 3 Min Growth Boost Scalp Treatment 100ml, featuring a pointed applicator and white/yellow text, highlights its hair growth benefits for thinning hair.

Close-up of a woman's face partly hidden behind long, straight blonde strands, with one eye and her red lips visible through the hair.

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Madara 3 Min Growth Boost Scalp Treatment 100ml

A green 90ml bottle of Madara Silk Micro-Keratin Healthy Hair Mist with a black spray cap, highlighting its leave-in conditioning, luminosity, heat protection, and anti-breakage benefits for hair care.

A green 90ml bottle of Madara Silk Micro-Keratin Healthy Hair Mist with a black spray cap, highlighting its leave-in conditioning, luminosity, heat protection, and anti-breakage benefits for hair care.

Model with smooth hair after Madara Silk Micro-Keratin Hair Mist

Madara Silk Micro-Keratin Healthy Hair Mist 90ml

Madara Shape Caffeine-Maté Cellulite Cream 250ml comes in a white pump bottle with minimalist branding, an organic body care essential designed to promote smoother-looking skin.

Madara Shape Caffeine-Maté Cellulite Cream 250ml comes in a white pump bottle with minimalist branding, an organic body care essential designed to promote smoother-looking skin.

White Madara Shape cream pump bottle resting diagonally between a seated person's bare thighs, with large beige SHAPE lettering facing outward.

Madara Shape Caffeine-Maté Cellulite Cream 250ml

Talking Clean with Irene

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