The Jack n' Jill Natural Certified Toothpaste in Milkshake is a fluoride-free natural kids toothpaste designed for babies and toddlers from 6 months and is safe if swallowed when used as directed. It contains 40% xylitol to help balance mouth pH and reduce plaque-causing bacteria, with low-abrasion silica for gentle cleaning and calendula flower extract to soothe gums during teething. The certified natural milkshake flavour makes brushing more enjoyable, without artificial colours or flavours. This toothpaste is SLS free, vegan, and made in Australia.