Hi, I'm Irene Falcone, founder of Clean Nectarine
I've spent over 15 years trailblazing clean beauty and toxin-free shopping in Australia, where I worked with the National Toxics Network and sat on the advisory board of Global Green Tag. I've been a Telstra Business Women's Awards winner, an EY Entrepreneur of the Year finalist, and listed in the Top 50 People in E-Commerce. But more than any of that, I'm a passionate disruptor, and I'm on a mission to take on the clean beauty industry.
I'm back, with a new name and a stricter standard
In 2012 I founded my first clean beauty store and earned the trust of hundreds of thousands of Australians with a strict ingredient ban list. That store traded under the name Nourished Life, and I ran it that way right up until I sold it in 2017. The company I sold it to collapsed into liquidation, and the Nourished Life name was bought by an overseas company. They might have bought the name, but they didn't buy my standards, my passion, or my mission.
So I'm back to do it all again, under a new name, Clean Nectarine, with an even stricter ingredient policy and a promise to bring you back everything you loved, but better than ever.
Got a question I haven't answered here? Pop over to my Clean Nectarine FAQs, I've answered the ones I get asked most.