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Hi, I'm Irene Falcone, founder of Clean Nectarine

For over 15 years I've pioneered clean beauty in Australia, and I've got unfinished business. I founded Nourished Life, Australia's original clean beauty store, and sold it in 2017. Clean Nectarine is where I finish what I started, stricter this time. I'm a Telstra Business Women's Awards winner, an EY Entrepreneur of the Year finalist, and a judge for the Clean + Conscious Awards.

Clean Nectarine is Australia's obsessively strict clean beauty store. I read the label on every product so you don't have to. No greenwashing, no fake natural.

Irene Falcone, founder of Clean Nectarine, smiling and biting into an apple against a pink background
Telstra Business Women's Awards — State Winner EY Entrepreneur of the Year — 2017 Finalist Top 50 People in E-Commerce — Winner 2017 A Current Affair The Project Woman's Day The Sydney Morning Herald The Australian Financial Review Magazine

I say no to most products.

How I decide what to sell

I say no to most brands that want to be here. Everything I stock has to pass the Clean Nectarine NO List, my ingredient ban list built over 15 years, and most products don't, including plenty that other clean beauty shops sell without a second thought. Unlike other stores, I won't carry a brand's whole range. I go through it item by item and stock only what passes. What does, I score one to three nectarines with the Clean Nectarine Rating. Read the full standard on our standard page.

Read The NO List →
The Clean Nectarine Rating
One nectarine
Clean Nectarine rating icon
Two nectarines
Three nectarines

I'm back, with a new name and a stricter standard

In 2012 I founded my first clean beauty store and earned the trust of hundreds of thousands of Australians with a strict ingredient ban list. That store was Nourished Life, and I ran it my way right up until I sold it to BWX in 2017. Once it was no longer mine, the standard I'd built was lost. BWX later collapsed into administration and receivership, and Nourished Life was sold again. I have no involvement with it today. They bought the name, but they didn't buy my standards, my passion, or my mission.

So I'm back to do it all again at Clean Nectarine, with an even stricter standard and a promise to bring you back everything you loved, better than ever.

How it started
Irene sitting in front of cages stacked with Nourished Life boxes in the early warehouse days
How it's going
Irene with arms outstretched in the empty new Clean Nectarine warehouse, starting over
The mission, unchanged
Irene on a train-station billboard kicking a giant toxin-laden product — Kick The Evil Toxins campaign
In the papers
Sydney Morning Herald article: Fully nourished, founder goes again — Irene starting over
Irene at her desk holding a green skincare tube, in front of pink confetti wallpaper

My blog lives here now

I've been writing about clean beauty and toxin-free living for over 15 years. That writing lives here now, at Clean Nectarine, in my blog Talking Clean. It's where I tell you what I use, what's worth your money, and the ingredient truths some brands would rather you skipped. If you followed my words before, you've found me again.

Read Talking Clean →
The Podcast

The Lee & Irene Show

I also co-host a podcast with clinical nutritionist Lee Holmes, The Lee and Irene Show, wellness, beauty and life, unfiltered. It's where we say the things out loud that most of the industry won't, and have a proper laugh while we do it.

The Lee and Irene Show podcast artwork — wellness, beauty and life unfiltered

Mini's — try before you buy

Switching to clean shouldn't mean gambling on full-size products. That's why I stock Mini's, little try-before-you-buy sizes of my favourites, so you can find what your skin loves before you commit.

Shop Mini's →
Clinically Studied

Backed by real research

Clean doesn't mean wishful thinking. Wherever a product has been clinically studied, I show you the research, the results and the numbers, right on the product page, so you can see the science before you spend a cent.

See The Studies →

Want the fine print? Read the NO List, or if there's a question I haven't answered here, pop over to my Clean Nectarine FAQs, I've answered the ones I get asked most.