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Skincare
Makeup
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100% Pure

100% Pure Fruit Pigmented® 2nd Skin Concealer 5ml

$49.95
A 5ml tube of 100% Pure Fruit Pigmented® 2nd Skin Concealer with a gold cap, pictured open with the applicator wand upright. This light beige concealer from 100% Pure provides medium to full coverage and a natural finish.
A smooth swatch of 100% Pure Fruit Pigmented® 2nd Skin Concealer 5ml by 100% Pure, featuring a beige shade with a natural finish and medium to full coverage, rests on a white background labeled Shade 1.
A smooth swatch of 100% Pure Fruit Pigmented® 2nd Skin Concealer 5ml in Shade 2, by 100% Pure, displays its medium to full coverage and natural finish against a white background.
A smooth, oval swatch of medium tan 100% Pure Fruit Pigmented® 2nd Skin Concealer 5ml in Shade 3, known for medium to full coverage and a natural finish, displayed on a white background.
A smooth swatch of medium beige foundation labeled Shade 4 delivers medium to full coverage with a natural finish, just like 100% Pure Fruit Pigmented® 2nd Skin Concealer 5ml from 100% Pure.
Three arms with varied skin tones each display four swatches of 100% Pure Fruit Pigmented® 2nd Skin Concealer 5ml, showing its natural finish and medium-full coverage. The middle hand holds a concealer tube on a white background.

FREE 100% Pure Gift Set when you spend $149+ on 100% Pure

100% Pure

100% Pure Fruit Pigmented® 2nd Skin Concealer 5ml

$49.95

A creamy liquid concealer with buildable medium to full coverage, designed for spot concealing, highlighting, contouring or all-over coverage, with a natural-looking second-skin finish.

Colour
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  • Description
  • Ingredients
  • Usage

Consumer studies show 100% found the concealer had a natural finish, was easy to blend and felt lightweight on skin, 97% said it did not accentuate fine lines and wrinkles, and 94% found it lasted 6-8 hours.

The 100% Pure Fruit Pigmented® 2nd Skin Concealer is a creamy liquid concealer designed to blend seamlessly and build from medium to full coverage. The complexion-perfecting formula gives skin a subtle, natural-looking radiance without excessive shine or a flat matte finish, making it comfortable for all-day wear. Versatile enough for spot concealing, highlighting, contouring or all-over coverage, it helps create a flawless complexion that still feels light on skin.

Formulated with nourishing oils and butters to help the concealer glide smoothly, it uses pigments from fruits and plants, including Cocoa, Beet, berries and Bamboo Charcoal. Please note: the formula also contains mineral pigments and D&C colours. Made in the USA and vegan.

Shade Guide

  • Shade 1: fair with neutral undertone
  • Shade 2: light with warm peach undertone
  • Shade 3: light medium with warm undertone
  • Shade 4: medium with warm undertone

Please note that 100% Pure has recently changed some of its formulations. The ingredients listed are based on the most recent information provided to us and may change at any time. Please always refer to the product label for the most current ingredient list.

Ingredients: Caprylic/Capric Triglyceride (MCT Coconut Oil), Euphorbia Cerifera (Candelilla) Wax, Ricinus Communis (Castor) Seed Oil, Heptyl Undecylenate (From Castor Seed Oil), Silica (From Bamboo), Hydrogenated Vegetable Oil (From Sunflower and Olive Oil), Oleic/Linoleic/Linolenic Polyglycerides (From Sunflower Oil), Crambe Abyssinica Seed Oil (From Crambe Plant), Phytosterol Esters (From Sunflower Oil), Theobroma Cacao (Cocoa) Seed Butter, Fragaria Ananassa (Strawberry) Fruit Extract, Punica Granatum (Pomegranate) Fruit Extract, Vaccinium Myrtillus (Bilberry) Fruit Extract, Rubus Idaeus (Raspberry) Fruit Extract, Vitis Vinifera (Grape Skin) Extract, Vaccinium Angustifolium (Blueberry) Fruit Extract, Rubus Fruticosus (Blackberry) Fruit Extract, Beta Vulgaris (Beet) Root Extract, Rubus Leucodermis (Black Raspberry) Extract, Euterpe Oleracea (Acai) Fruit Extract, Bixa Orellana (Annatto) Seed Extract, Daucus Carota Sativa (Carrot) Root Extract, Prunus Cerasus (Cherry) Extract, Curcuma Longa (Turmeric) Root Extract, Active Carbon (Activated Bamboo Charcoal), Prunus Armeniaca (Apricot) Kernel Oil, Lecithin (From Sunflower), Butyrospermum Parkii (Shea) Butter, Helianthus Annuus (Sunflower) Seed Oil, Tocopherol (Vitamin E), Ascorbyl Palmitate (Vitamin C), Rosmarinus Officinalis (Rosemary) Leaf Extract, Citric Acid (From Citrus).

Across shades, may contain: CI 15850, CI 19140, CI 45410, CI 75810, CI 77491, CI 77492, CI 77499, CI 77742, CI 77891.

Currant shade also contains: Mica, Aroma (Flavor), Theobroma Cacao (Cocoa) Extract, Spirulina Maxima (Blue Spirulina) Extract, Hylocereus Undatus Fruit (Dragonfruit) Extract, Camellia Sinensis Leaf (Matcha Green Tea) Extract and Kaolin.

Use the applicator to sweep concealer directly onto skin, or back of hand. Buff with brush or pat gently into skin with ring finger.

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